Jurnal Manajemen Bisnis
Jurnal Manajemen Bisnis dengan pissn 1829-8486 adalah publikasi ilmiah yang diterbitkan oleh Program Studi Magister Manajemen Pascasarjana Universitas Pendidikan Nasional. Jurnal ini diterbitkan dengan maksud utama mendiseminasi artikel ilmiah baik berupa hasil penelitian maupun telaah literatur (setara dengan hasil penelitian) dibidang manajemen dan bisnis. Jurnal Manajemen dan Bisnis menerima artikel (yang tidak dipublikasikan dalam jurnal lain) di bidang manajemen sumber daya manusia, manajemen pemasaran, manajemen keuangan dan perbankan, manajemen kesehatan dan rumah sakit, manajemen kewirausahaan dan bisnis, manajemen strategi, bisnis digital.
Articles
9 Documents
Search results for
, issue
"Vol 16 No 2 (2019)"
:
9 Documents
clear
<![CDATA[Measuring Green Marketing Strategy for Resort Spa in Bali ]]>
<![CDATA[Rr. Astrid Adiyanti Prawitasari]]>;
<![CDATA[Ida Bagus Raka Suardana]]>
<![CDATA[ Jurnal Manajemen dan Bisnis Vol 16 No 2 (2019) ]]>
Publisher : <![CDATA[Universitas Pendidikan Nasional ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (229.707 KB)
|
DOI: 10.38043/jmb.v16i2.2043
<![CDATA[ABSTRACT According to the expert, the spa industry is still growing and can be used as green washing. Therefore, it is important for the spa industry to also poised to offer adequate solutions and lead the way on how we can achieve sustainable well being within protecting the world. Fairmont Sanur The Spa, as the winner of Best Leading Spa Resort 2017/2018 by Bali Tourism Award realize the increase interest of customer for ‘something green’ also impact their business. The customers sincere awareness about environment make them realize that they might have to run things differently from now on, starting with checking their green marketing strategy due to up until now they only focus on the regular marketing. The purpose of this study is to develop a green marketing strategy for the green spa industry which is exemplified by Fairmont Sanur The Spa. This research used qualitative method that is constructive with literature review and management interview as the premier data source. The result of this study is finding that Fairmont Sanur The Spa needs to focus more on their promotion in terms of strategy, therefore a strategy for promotional activity is made. This research contributes to the resort spa business where they need to focus on their green movement as a whole to ensure the quality of the products and services offered. Further studies can be can be conducted to find standardization on green spa, therefore even though they have been doing all the green marketing, they do not have a certificate that can assure their green business.]]>
<![CDATA[Strategi Investasi & Manajemen Resiko Rumah Sakit Swasta di Bali ]]>
<![CDATA[Ni Ketut Yunita Wulan Dewi]]>;
<![CDATA[Gede Sri Darma]]>
<![CDATA[ Jurnal Manajemen dan Bisnis Vol 16 No 2 (2019) ]]>
Publisher : <![CDATA[Universitas Pendidikan Nasional ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (182.105 KB)
|
DOI: 10.38043/jmb.v16i2.2044
<![CDATA[ABSTRACTThe purpose of this study is to understand the investment policies of financial aspects based on risk management and to know that the investment studies are appropriate. This study uses qualitative methods that explore the implementation of risk management-based investment policies at Denpasar private hospital. Data collection uses documentation techniques and in-depth interviews with the board of directors and hospital finance staff. The data is then analyzed qualitatively by data reduction, data presentation, and conclusion drawing. The results of the calculation using the NPV method obtained a positive value of Rp. 463.592.397, the IRR method obtained an interest rate of 10,62% and the PP method shows the return on investment within 8 years so the project is said to be feasible. Regarding investment risks, hospitals have not implemented an optimal risk management process so that it has the potential to pose a risk of loss. The application of risk management to investment policies is important even though these investments are feasible, especially related to the development of risk mitigation strategies. This study discusses the analysis of hospital investment policy from the financial aspect, so it is expected that further research add other aspects as a reference in assessing investment feasibility. ]]>
<![CDATA[Can Government Hospital Survive in The Era of National Health Insurance? ]]>
<![CDATA[Ida Ayu Diah Tirta Kosala]]>
<![CDATA[ Jurnal Manajemen dan Bisnis Vol 16 No 2 (2019) ]]>
Publisher : <![CDATA[Universitas Pendidikan Nasional ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (304.669 KB)
|
DOI: 10.38043/jmb.v16i2.2040
<![CDATA[ABSTRACT Based on the Minister of Health Regulation Number 28 of 2014 concerning the National Health Insurance Program Implementation Program which is needed to fulfill the basic needs of every person who has to pay contributions or contributions that are approved by the government. Health is a basic human need to be able to live a decent and productive life, for this reason it is necessary to carry out quality-controlled health care and costs, through the National Health Insurance (JKN) program organized by the Social Security Organizing Agency (BPJS). Hospitals are needed to implement business strategies with display-based resources in order to be able to compete in a tiered, competency-based referral system. This research was conducted at the Tabanan Regency BRSUD with the aim of finding out the business strategy and efforts made by government hospitals in improving excellent service in the JKN era. This study uses qualitative research with a case study approach. Data collection by interview and documentation study. The sampling technique with purposive sampling, Credibility Test (internal validity) using source triangulation techniques. From the results of the study it can be concluded that the applied business strategy is to improve core competencies (core competency) and hospital capabilities, innovating in all forms of service support and efforts to support excellent service are improving quality, efficiency and financial supply chain to achieve sustainable competitive advantage.]]>
<![CDATA[Determinant Indicators of Turnover Intentions, Work Productivity, Work Safety, Health and Human Relations ]]>
<![CDATA[Ida Ayu Iswari Pidada]]>
<![CDATA[ Jurnal Manajemen dan Bisnis Vol 16 No 2 (2019) ]]>
Publisher : <![CDATA[Universitas Pendidikan Nasional ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (586.791 KB)
|
DOI: 10.38043/jmb.v16i2.2045
<![CDATA[ABSTRACT This research aimed to Analyze indicators (1) safety affect the work productivity of employees at Melia Bali hotel Nusa Dua?, (2) health affect employee work productivity at Melia Bali hotel Nusa Dua?, (3) human relations influence employee work productivity at Melia Bali hotel Nusa Dua?,(4) safety affect employee turnover intentions at the Melia Bali hotel Nusa Dua?, (5) health affect employee turnover intentions at Melia Bali hotel Nusa Dua?, (6) work productivity affect employee turnover intentions at Melia Bali hotel?. Which all the reasons of this research is aimed to Analyze indicators that determine turnover intentions. This research used quantitative method. The subject in this study involved 115 employees. The Collecting data method used observation and questionnaire. The sampling method in this study using a type of non-probability sampling with combination method: purposive sampling-accidental sampling-quota sampling. The collected data analyzed with SEM analysis of AMOS version 20.0.The results showed that there is a highly significant influence of Safety, Health, Human Relation, and Employees productivity towards Turnover intentions employees. In addition, based on the simple regression analysis model that indicated a positive and significant influence of Safety, Human Relation, toward Employees productivity. Then, there is a positive and highly significant influence between Employees productivity towards Turnover intentions.]]>
<![CDATA[Menakar Keraguan Penggunaan QR Code Dalam Transaksi Bisnis ]]>
<![CDATA[Ni Luh Novi Arianti]]>;
<![CDATA[Gede Sri Darma]]>;
<![CDATA[Luh Putu Mahyuni]]>
<![CDATA[ Jurnal Manajemen dan Bisnis Vol 16 No 2 (2019) ]]>
Publisher : <![CDATA[Universitas Pendidikan Nasional ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (110.058 KB)
|
DOI: 10.38043/jmb.v16i2.2041
<![CDATA[ABSTRACT Currently payment using the QR code is one of the most important in mobile payment. Based on data from the Bali Provincial Statistics Agency in 2017, the highest number of cellular phone users was Denpasar Regency, which was equal to 80.88% while the lowest user was Bangli Regency, which was 53.26%. The purpose of this study is to analyze customer acceptance in the use of mobile payment specifically the QR Code and find out the strategies used in order to expand the reach of QR Code. The writing method is qualitative with interviews and documentation with the merchant QR Code and customers who make mobile payment transactions. The results of the study include acceptance of qr code in business transactions, soit can be concluded that the QR Code has not been accepted in business transactions and the provision of information still needs to be improved by implementing better strategies and socialization from the bank so that the program being launched runs as expected. The results of this study are expected to contribute to the banks regarding the programs that have been implemented, especially payment methods with qr code, can be used as a reference by leaders and marketing in banking companies in decision making and also as a guide for developing banking payment methods and making payment methods a solution future payment.]]>
<![CDATA[Menguji Kesiapan Pengelolaan Desa Berbasis Manajemen Modern Guna Menghadapi Era Revolusi Industri 4.0 ]]>
<![CDATA[I Nyoman Andy Putra Bali]]>;
<![CDATA[Gede Sri Darma]]>
<![CDATA[ Jurnal Manajemen dan Bisnis Vol 16 No 2 (2019) ]]>
Publisher : <![CDATA[Universitas Pendidikan Nasional ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (199.047 KB)
|
DOI: 10.38043/jmb.v16i2.2037
<![CDATA[ABSTRACTThe purpose of this study is to find out the pattern of leadership of village heads in managing their village located in the center of Denpasar, and we know today is the industrial revolution era 4.0 that allows a village to use more technology applied to the system with the aim of facilitating work, communication or activities of the business unit's activities towards the economic progress of its people and to restrain the urbanization of its young generation to get out of their villages or to lose interest in agricultural, plantation, animal husbandry, sculpting arts and salt industry sectors, so that village officials need to manage such as managing a company based on the function function of the company, namely Human Resources Management functions, Marketing, Technology, Operations / production and finance accompanied by the application of Good Coorperate Governance. This study uses a qualitative method that explores the implementation of the function of the company's function towards village management to go to the modern village towards the village located in the middle of the city of Denpasar. Data collection uses documentation techniques and in-depth interviews with village officials. The data is then analyzed qualitatively by data reduction, data presentation, and drawing conclusions and including theoretical and practical contributions]]>
<![CDATA[Menguji Ketajaman Implementasi E-Commerce Dalam Penjualan Kamar Hotel di Bali ]]>
<![CDATA[Ni Made Widani]]>;
<![CDATA[Agus Putu Abiyasa]]>;
<![CDATA[Gede Sri Darma]]>
<![CDATA[ Jurnal Manajemen dan Bisnis Vol 16 No 2 (2019) ]]>
Publisher : <![CDATA[Universitas Pendidikan Nasional ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (232.907 KB)
|
DOI: 10.38043/jmb.v16i2.2042
<![CDATA[ABSTRACTThe concept of a market provider of room rentals or residential units using online networking information technology systems to increase the hotel revenue & also effective strategy to comfit offline strategy in the hotel industry. It is still unclear whether the implementation of e-commerce are work in all hotel strategy in the develop hotel revenue in the hotel industry. The purpose of this study is to analyze the fenomena average rooms rate (ARR) in Holiday Inn Express Bali which using standard operation procedure worldwide, International Hotel Group (IHG) which compare than other country still low especially in Asia Pacific area while location wise and company strategy is part of the factor issues & also price war happen in Bali market which need government policies in addressing the development of the hotel industry. This research used qualitative method that is constructive with literature review and documentation as the premier data source. The results of the study cover the advantages and disadvantages of the existence of online market places for Holiday Inn Express in Bali especially and in the hotel industry generally. This research of e-commerce is contributes to the hotel industry to generate & develop the revenue. To maximize the online source in generate revenue the hotel strategy need to hire special person incharge to taking care the tasking of online market needs to bush the hotel occupancy and also yielding with average room rate, while standardization of the quality of rooms or residences are also the important leased needs to be done to ensure the quality of the products and services offer as well, especially in online market place. Further studies can be conducted to analyze the sales & marketing strategy using e-commerce (online travel agents) which hotel should always pro active to make special offer to genereate last minute booking base on occupancy daily facing & at least one or two week before promotion progress and also advance purchace strategy like minimum 6 months booking costumer will get special rate, rooms inventory monitor and maintain good communication with maintain relationship by consider their production ( like review top 10 production in a month) will feel the appreciation from all online agents partner are the best strategy to achieve company expectation.]]>
<![CDATA[Faktor Penentu Naik-Turunnya Harga Saham di Bursa Efek Indonesia ]]>
<![CDATA[Agung Indradinata]]>;
<![CDATA[Ida Bagus Raka Suardana]]>;
<![CDATA[Gede Sri Darma]]>
<![CDATA[ Jurnal Manajemen dan Bisnis Vol 16 No 2 (2019) ]]>
Publisher : <![CDATA[Universitas Pendidikan Nasional ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (401.631 KB)
|
DOI: 10.38043/jmb.v16i2.2038
<![CDATA[ABSTRACTThe purpose of this study is to find out and analyze the effect of current ratio, debt to equity ratio, return on equity to dividend payout ratio and stock price. This study uses secondary data in the form of financial statements and stock price. The population in this study are all companies that had been registered in the LQ45 index during 2012 to 2017. By using the purposive sampling method, then obtained amount of sample counted 17 companies. The analysis technique used is path analysis. The results of this study indicate current ratio and debt to equity ratio have significant negative effect on dividend payout ratio. Return on equity have significant positive effect on dividend payout ratio and stock price, while the current ratio, debt to equity ratio and dividend payout ratio have no effect on stock prices. This study is expected to be a reference and material consideration of company management in managing the company and for investors in making investment decisions.]]>
<![CDATA[Inovasi Disruptif di Industri Perhotelan ]]>
<![CDATA[Bayudin Bayudin]]>
<![CDATA[ Jurnal Manajemen dan Bisnis Vol 16 No 2 (2019) ]]>
Publisher : <![CDATA[Universitas Pendidikan Nasional ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (251.426 KB)
|
DOI: 10.38043/jmb.v16i2.2039
<![CDATA[ABSTRACT The concept of a market provider of room rentals or residential units using online networking information technology systems such as those conducted by the Airbnb company is now a new competitive concept in the hotel industry. It is still unclear whether it is considered a threat or not in the development of the hotel industry. The purpose of this study is to analyze the concept of online market place whether it is a disruption to the hotel industry and to analyze the reaction of incumbent companies and government policies in addressing the development of the hotel industry. This research used qualitative method that is constructive with literature review and documentation as the premier data source. The results of the study cover the advantages and disadvantages of the existence of online market places for the hotel industry. This research contributes to the hotel industry that the presence of Airbnb companies as an online market place provider is not a nuisance for incumbent companies in the hotel industry. However, standardization of the quality of rooms or residences that are leased needs to be done to ensure the quality of the products and services offered at online market place. Further studies can be conducted to analyze the application of policies for minimum rental rates for rooms offered both by online market-place provider companies such as Airbnb and incumbent companies in the hotel industry.]]>
